David F. Berdow, CFP ® | Principal
David has worked in the financial services profession since 1995 with a practice focusing on the preparation and implementation of financial plans, wealth management and insurance planning. The wealth process entails helping clients to organize, identify goals and understand the “big picture”. The process is completed with a combination of personal attention, industry experience and execution. David holds the Certified Financial Planner professional designation. He was chosen as a 2019 Five Star Wealth Manager,* the eighth consecutive year he has received this designation. He is a member of The Financial Planning Association and served on its National Ethics Committee. In addition, David has volunteered for several charities including as a board member and domestic violence hotline counselor for the Women’s Center of Montgomery County. He currently serves as the Vice President of the Narberth Community Library. David is an alumnus of Radnor High School in Pennsylvania and University of Lynchburg in Virginia. He is also a graduate of multiple Outward Bound schools and a water sports enthusiast. He resides in Narberth, Pennsylvania with his wife, a creative director for a national organization, and two children.
Shannon FitzGerald | Associate
Shannon manages the day to day operations, planning analysis and data aggregation at the Berdow Planning Group. Her prior work experience includes Howard Fisher Associates and First Atlantic Capital, a private equity firm in New York City. Having grown up in Boston and graduated Magna Cum Laude from Boston University, Shannon is a passionate Boston sports fan. Like many of the firm’s clients, Shannon’s husband is an entrepreneur and teaches on the subject matter. As a member of the Home and School Association of St. Margaret School, cross-country coach for the CYO team, and former President of the Women’s Club of Narberth, Shannon is an active part of the community. She currently resides in Merion Station with her husband and three sons.
*The Five Star Wealth Manager award, administered by Crescendo Business Services, LLC (dba Five Star Professional), is based on 10 objective criteria. Eligibility criteria – required: 1. Credentialed as a registered investment adviser or a registered investment adviser representative; 2. Actively licensed as a registered investment adviser or as a principal of a registered investment adviser firm for a minimum of 5 years; 3. Favorable regulatory and complaint history review (As defined by Five Star Professional, the wealth manager has not; A. Been subject to a regulatory action that resulted in a license being suspended or revoked, or payment of a fine; B. Had more than a total of three settled or pending complaints filed against them and/or a total of five settled, pending, dismissed or denied complaints with any regulatory authority or Five Star Professional’s consumer complaint process. Unfavorable feedback may have been discovered through a check of complaints registered with a regulatory authority or complaints registered through Five Star Professional’s consumer complaint process; feedback may not be representative of any one client’s experience; C. Individually contributed to a financial settlement of a customer complaint; D. Filed for personal bankruptcy within the past 11 years; E. Been terminated from a financial services firm within the past 11 years; F. Been convicted of a felony); 4. Fulfilled their firm review based on internal standards; 5. Accepting new clients. Evaluation criteria – considered: 6. One-year client retention rate; 7. Five-year client retention rate; 8. Non-institutional discretionary and/or non-discretionary client assets administered; 9. Number of client households served; 10. Education and professional designations. Wealth managers do not pay a fee to be considered or placed on the final list of Five Star Wealth Managers. Award does not evaluate quality of services provided to clients. Once awarded, wealth managers may purchase additional profile ad space or promotional products. The Five Star award is not indicative of the wealth manager’s future performance. Wealth managers may or may not use discretion in their practice and therefore may not manage their clients’ assets. The inclusion of a wealth manager on the Five Star Wealth Manager list should not be construed as an endorsement of the wealth manager by Five Star Professional or this publication. Working with a Five Star Wealth Manager or any wealth manager is no guarantee as to future investment success, nor is there any guarantee that the selected wealth managers will be awarded this accomplishment by Five Star Professional in the future. For more information on the Five Star award and the research/selection methodology, go to fivestarprofessional.com. 3,910 Philadelphia area wealth managers were considered for the award; 437 (11% of candidates) were named 2019 Five Star Wealth Managers. 2018: 3,721 considered, 439 winners; 2017: 3,022 considered, 437 winners; 2016: 2,671 considered, 660 winners; 2015: 4,696 considered, 805 winners; 2014: 4,438 considered, 856 winners; 2013: 3,354 considered, 934 winners; 2012: 2,847 considered, 773 winners.